WARSAW · ESTABLISHED IN 2018

Design Direction

Sensory & Spatial Design

Curated art

For the Hospitality Industry, Founders, and Development Groups

01 AREA OF EXPERTISE

FOR HOSPITALITY AND PREMIUM REAL ESTATE

The most important decisions aren't limited to architecture, interiors, or furnishings.
They shape how a place is experienced, remembered, and ultimately what makes it distinctive.

AT THE VERY BEGINNING

Design Direction and Spatial Experience

Translating brand values, cultural context, user needs, and investor vision into a cohesive spatial experience that strengthens a project's identity and market position.

Developing creative direction and spatial narratives for hospitality and real estate projects, informed by cultural context, location, and investment objectives,
Translating a brand’s DNA, values, and identity into tangible spatial experiences and a cohesive guest journey,
Defining distinctive project features and functional concepts that enhance market positioning, brand recognition, and long-term value.

01 AREA OF EXPERTISE

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CONCEPT DEVELOPMENT

Spatial concepts

Designing user journeys and experience pathways,
Planning functions and spatial layouts with consideration for sensory experience, comfort, and user needs,
Creating interior concepts that are consistent with the architecture, brand identity, project context, and target audience,
Defining the atmosphere of a space through materials, light, art, craftsmanship, color, and scent,
Selecting materials, furnishings, finishes, and lighting solutions that support the overall design direction,
Curating art, handcrafted objects, and bespoke elements that reinforce the project’s identity and character.

Translating the project vision into a coherent and distinctive spatial concept.

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CONCEPT DEVELOPMENT

Key and Repeatable Spaces

Shaping the sensory experience of space.

Developing concepts for experience-driven environments, including lobbies, wellness and spa facilities, onsen, treatment rooms, saunas, Pilates and yoga studios, art galleries, contemplative spaces, and other amenities that contribute to the overall guest experience,
Designing concepts for repeatable spaces, such as guest rooms, bathrooms, and bathing suites, to ensure consistency throughout the project,
Preparing 2D and 3D design guidelines for further technical development and implementation by the project team.

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CONCEPT INTEGRITY

Creative Oversight

Ensuring that the original vision is translated into a coherent, commercially viable, and achievable outcome,
Participating in project reviews to ensure design consistency and support the implementation of the original project objectives,
Contributing to the selection of materials, furnishings, finishes, and lighting solutions to ensure they align with the overall design direction,
Reviewing project development and implementation to ensure consistency with the intended user experience, aesthetic standards, and quality expectations.

Translating a vision into a coherent and commercially viable outcome.

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02 IMPLEMENTATION

MODEL 01

Integrated into the investor's structure

A long-term collaboration model in which design direction and spatial experience become an integral part of the project development process.

This role operates within the organization of an investor, developer, or hospitality group, supporting project decision-making and helping to ensure consistency from concept through implementation.

The scope of involvement may include:

Developing and refining the project's design direction,
Participation in the investment preparation and planning process,
Reviewing key design decisions and strategic project elements,
Ensuring the consistency of the intended user experience,
Working with architects, designers, and specialist consultants,
Curating art, craftsmanship, and creative partnerships,
Ensuring the quality of the project and its alignment with its original vision.

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MODEL 02

Concept and Design Direction

A collaboration model focused on developing the project's creative direction, spatial experience strategy, and overall design concept.

Suitable for:

New hospitality and residential developments,
Projects seeking greater market differentiation,
Repositioning and transformation of existing properties.

The scope of involvement may include:

Creative direction,
Spatial Experience Strategy,
Spatial narrative development,
Interior and functional concepts,
Curation of art, craftsmanship, and identity-defining elements,
Design consultations and project reviews.

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CREATIVE

“My work focuses on how architecture, interiors, materials, light, art, and function shape the human experience and contribute to the long-term value of a place.”

With a background in architecture and extensive experience across all stages of the design process, I have spent years working with developers and private clients on high-end residential projects in Poland and around the world.

My experience encompasses concept development, design strategy, and interior design, giving me a comprehensive understanding of how projects evolve from vision to implementation.

Today, I focus on spatial experience, design direction, and concept development for hospitality and premium residential projects, where architecture, interiors, cultural context, and user needs come together to create a cohesive whole.

By combining strategic thinking with spatial design, I help developers, investors, and founders translate their vision, brand values, and the character of a place into projects with a distinctive identity and long-term value.

My work encompasses creative direction, spatial design, and user experience, helping to create spaces that are not only functional and aesthetically refined, but also memorable and meaningful.

03 ABOUT